Lorenzo Bertagnolio’s opinion on the current retail world

Lorenzo Bertagnolio, Responsible for Altavia’s international development, shares his latest retail favorite and tell us why

Through a partnership with Auchan, La Fraîcherie has already opened eight corners in supermarkets, where that start up is selling fresh fruits and vegetables, to cook or consume directly in the store. Read more


A wonderful concept that will be a great success because it combines fresh products, which is the main stake for customer engagement in retail, innovation in terms of products with great care in execution and lastly it’s based on a growing trend : the disappearance of borders between retail and catering. All this done in a very fresh way ! A very attractive project. Lorenzo Bertagnolio


Source : Altavia Watch