(Author : Retail Insider)
Christian Dior has opened its first concession within a Canadian Saks Fifth Avenue store. The shop-in-store is located on the ground floor of Saks Queen Street at CF Toronto Eaton Centre, featuring a variety of Dior handbags, jewellery, eyewear and other accessories.
The beautiful new space features Dior’s new store design, inspired by Dior’s Peter Marino-designed Paris flagship, from walls to flooring to chairs. Toronto’s Dior features a salon at the back that features some exclusive pieces, including bags and jewellery.
In September, Dior will open a women’s ready-to-wear boutique on the third floor of Saks’ Toronto flagship. It will be a first for Saks in Canada, and Dior’s second Canadian ready-to-wear location, following the opening of Dior’s first freestanding Canadian store last summer in Vancouver.
Dior also operates accessory concessions within four Holt Renfrew locations. These include Holt’s Vancouver, Toronto Bloor Street, Toronto Yorkdale Shopping Centre and Montreal locations. Dior’s Montreal shop-in-store is expected to relocate inside an expanded/combined Ogilvy/Holt Renfrew location in early 2018.
Dior joins other luxury boutiques on the ground floor of downtown Toronto’s Saks. Prada recently opened an accessory concession on the same floor, and Louis Vuitton opened its Saks concession when the 170,000 square foot main store opened on February 18 of this year. APiaget jewellery boutique occupies one of the spaces at the south end of the main floor. Other non-concession ground floor accessory shop-in-stores include names such as Céline, Givenchy,Bottega Veneta, Chloé, Valentino, Saint Laurent Paris, Chopard, De Grisogono and Boucheron.
Although it opened in February, Saks’ Queen Street flagship still has more to be finished. A beauty salon will be opening soon on the store’s second level and this summer, Oliver & Bonacini’s new 11,000 square foot three level restaurant concept ‘Leña’ will open with its own Yonge Street Entrance. Also opening this summer will be a 25,000 square foot Saks Food Hall operated by Pusateri’s Fine Foods on the store’s concourse level.
Source : retail-insider.com